Pigment for NetSuite: Modern FP&A for Mid-Market Finance Teams
Pigment is one of the strongest Gen-3 FP&A platforms available today — and for NetSuite-centric organizations, it delivers the speed, modeling flexibility, and cross-functional planning capabilities that NetSuite Planning & Budgeting (NSPB) typically lacks.
1. Summary
Pigment is a modern, real-time planning platform designed for finance teams that need faster reporting, deeper modeling capabilities, and collaborative workflows across FP&A, RevOps, HR, and the executive team.
For companies running NetSuite as their ERP, Pigment offers:
- Strong native NetSuite connectors
- Faster modeling vs NSPB
- Highly flexible dimensionality
- Intuitive UX for both finance and business teams
- True multi-scenario parity
- Strong auditability and governance
If you are a NetSuite customer struggling with Excel-based workflows, disconnected planning processes, or limitations within NSPB, Pigment is a top-tier alternative.
1. Snapshot
What Runway is
A fully AI-native FP&A platform that automates:
- Forecasting
- Variance analysis
- Reporting
- Month-end close workflows
- Financial narratives
- Cash forecasts
- SaaS reporting
- Departmental insights
Unlike most Gen-3 tools, Runway focuses on automation over modeling.
Company facts
- Founded: 2021 (NYC + SF)
- Founders: Ex-finance and data science leaders (Stripe, Uber, McKinsey, Ramp ecosystem)
- Funding: ~$35-50M+ estimated (Index, Kleiner Perkins, Founders Fund circle)
- Employees: ~30-50 (small, senior-heavy engineering team)
- Positioning: "AI Copilot for FP&A" / "Autonomous finance platform"
Who uses Runway today
Public customers and inferred logos include:
- Modern Treasury
- Arc Technologies
- Glean
- Ribbon
- Clyde
- Stairwell
- OpenSea-adjacent ecosystem
- Series A-D tech companies with lean FP&A headcount
Runway wins where teams want "FP&A work done automatically," not "another planning tool to configure."
2. Ideal Customer Profile (ICP)
Pigment fits particularly well for:
- Mid-market organizations ($30M–$1B revenue)
- High-growth SaaS & recurring-revenue companies
- Companies doing monthly forecasting, rolling forecasts, and multi-scenario planning
- Teams frustrated with the rigidity of NSPB
- Organizations with departmental planning involvement (Sales, CS, HR, Marketing)
- Companies requiring fast implementation + rapid iteration
Pigment is NOT ideal for:
- Very small finance teams just needing simple budgeting
- Heavy manufacturing with deep operational modeling inside ERP
- Companies requiring full CPM consolidation (Pigment is planning-first, not consolidation-first)
3. Strengths for NetSuite Customers
3.1 Lightning-fast modeling vs NSPB
Pigment's in-memory engine allows real-time model recalculations, scenario switching, and drilldowns — where NetSuite Planning often slows down under complexity.
3.2 A modern UX your business teams will actually use
Pigment's interface is clean, intuitive, and collaborative, making adoption far easier than NSPB's older UI/UX patterns.
3.3 Native NetSuite connector & data sync
Supports:
- GL accounts & hierarchy sync
- Actuals loading
- Dimensions & segments
- Budgets, forecasts, and custom fields
- Scheduled or automated refresh
3.4 Scenario consistency & true scenario modeling
Pigment handles multiple scenarios with shared logic, unlike NSPB which often requires duplicating cubes or rebuilding logic.
3.5 Powerful visualizations & board-level storytelling
Pigment's dashboards are far more modern than what NSPB provides out of the box.
3.6 Collaboration across FP&A + Sales + HR
Pigment is designed to be cross-functional. NSPB often becomes FP&A-only due to complexity.
4. Weaknesses / Limitations
4.1 Not built for financial consolidation
Pigment is planning-first, not a full CPM system.
If NetSuite customers need:
- Intercompany eliminations
- Ownership structures
- Partial ownership
- FX translation
- Close automation
They'll need a separate consolidation tool.
4.2 Needs strong FP&A ownership
Pigment is extremely flexible — which is a strength but requires a knowledgeable admin or partner.
4.3 API-heavy integrations outside NetSuite
NetSuite is well-supported, but integrations outside core finance may require additional connectors or partner work.
4.4 Pricing may stretch smaller finance teams
Pigment is premium-priced—strong value for mid-market, high-growth orgs, but maybe too much for early-stage companies.
5. Competitive Landscape
Pigment vs NetSuite Planning (NSPB)
Pigment wins on:
- Modeling flexibility
- User experience
- Speed
- Scenario planning
- Dashboards
- Cross-functional involvement
NSPB wins on:
- Native NetSuite ownership
- Deep ERP integration (out of box)
- Consolidation tie-ins (if using SuiteApps)
Pigment vs Anaplan
Pigment wins on:
- Implementation speed
- UX
- Cost
- Partner ecosystem friendliness
Anaplan wins on:
- Global enterprise reach
- Very large-scale complexity
- Broader ecosystem maturity
Pigment vs Mosaic/Abacum/Runway
Pigment wins on:
- Scalability
- Modeling depth
- Flexibility
- Enterprise readiness
Those vendors win on:
- Simplicity for small teams
- Lower admin demand
- Prebuilt FP&A modules
6. Implementation & Time to Value
Typical NetSuite → Pigment implementation:
| Stage | Timing |
|---|---|
| Data connections + GL hierarchy + actuals | 1–2 weeks |
| Build core model (rev, opex, workforce) | 3–6 weeks |
| Dashboarding + scenario setup | 2–4 weeks |
| User training + UAT | 1–2 weeks |
Total time:
👉 6–12 weeks depending on complexity and partner support.
Partners:
- Accenture
- FP&A consultancies
- Pigment partners in EMEA + North America
7. Pricing (General Guidance)
Pigment doesn't publish pricing, but for NetSuite customers, typical contracts fall within:
$40k–$120k/year, depending on:
- Users
- Use cases
- Modules
- Support
- Regions
- Partner involvement
Pigment is almost always more cost-effective than NSPB relative to capability per dollar.
8. Summary Recommendations
Pigment is a strong fit for NetSuite customers who want:
- A modern planning platform
- Fast modeling + reporting
- Multi-scenario forecasting
- Better UX for business teams
- Faster implementation than legacy EPM tools
- A flexible FP&A system that can scale with growth
Pigment is not a strong fit if you need:
- Consolidation
- Close management
- Financial reporting automation beyond FP&A
In those cases, pair Pigment with a consolidation-first platform.
9. Final Verdict
Pigment is one of the top Gen-3 FP&A platforms for NetSuite customers looking to modernize planning, forecasting, and reporting.
It provides significantly more flexibility, usability, and scenario power than NetSuite Planning, without the overhead of legacy EPM systems.
If you're a mid-market NetSuite finance org evolving beyond spreadsheets or NSPB, Pigment should be on your shortlist.
Next Reports
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